When it comes to linguistic creativity, scientists like to give their humanities colleagues a run for their money. From poetic titles to journal articles and research grants, scientists love a good label – and not least for the various labs and research facilities they work in.
Some of these names – like the Large Hadron Collider and the Swiss Light Source – can be fairly functional, but even the most prosaic are usually converted to acronyms. The largest radio telescope in the world, to be built in South Africa and Australia, will be called the Square Kilometer Array (its acronym “SKA” conjuring up associations with Caribbean rhythms). Perhaps most famous of all, CERN stands for “Conseil Européen pour la Recherche Nucléaire”.
Sometimes, the relevant noun phrase can be forced to fit more elegant acronyms. UCL’s Pedestrian Accessibility & Movement Environment Laboratory is affectionately known as “PAMELA”. The last UK national supercomputing facility, the High-End Computing Terascale Resource, was known as “HECTOR”. The current one, ARCHER, is no less heroically named. In the list of the world’s biggest supercomputers – which includes Titan, Sequoia and Stampede – connotations of power and size abound.
As well as acronyms, eponyms honouring famous scientists are also common. The Francis Crick Institute for biomedical research – named after one of the discoverers of the structure of DNA – will open this year in London. In the North of England, the Sir Henry Royce Institute will be a major centre for materials science. Alan Turing, WWII code-breaker and father of modern computing, was pardoned in 2013, shortly before the unveiling of plans for a new national centre for data science fittingly named The Alan Turing Institute.
It’s not just a recent trend. When Imperial College London was established in South Kensington after the Great Exhibition of 1851 the entire area – also home to the Royal Albert Hall and the Victoria & Albert Museum – was named “Albertopolis” in honour of Queen Victoria’s husband. Via similar application of the Greek suffix -polis (meaning “city”), the site of the London 2012 Olympics is being renamed “Olympicopolis”. The former Olympic Park will become a new cultural quarter in the East End with University College London establishing a new campus there, and the Smithsonian setting up a new museum. Employing another suffix (the Latin -orium denoting “place of”) the UK Government have announced £138M funding for a new UK Collaboratorium for Research in Infrastructure & Cities. This national research centre, called “UKCRIC” for short, will have its headquarters at the Olympicopolis.
As well as UKCRIC, the Alan Turing Institute and the Sir Henry Royce Institute, another major research facility recently announced by the UK Government is a new £200M polar research vessel. The vessel hit the headlines recently when the Natural Environment Research Council launched a public competition to find a suitable name for the ship. The linguistic creativity of the general public being what it is, the most popular name suggested so far is RRS “Boaty McBoatface”. Other popular suggestions include:
RRS Boatimus Prime
RRS I Like Big Boats & I Cannot Lie
RRS What Iceberg?
RRS Ice Ice Baby
RRS Not the Titanic
RRS Boat Marley and the Whalers
RRS Boatback Mountain
Although it’s not clear whether NERC will ultimately honour the public’s choice, the name Boaty McBoatface has definitely caught the wider imagination. Creative linguistic variations include a racehorse in Australia called “Horsey McHorseface”, a commuter train called “Trainy McTrainface”. There have even been suggestions to name a new ape at Bristol Zoo Gorilla McGorillaface and, on Twitter, there have been calls to forget “Czechia” and rename the Czech Republic “Country McCountryface”.
It’s not just me that has noticed the similarity between the Xy McXface construction and Keep Calm and X (and also Fifty Shades of X) except with some added reduplication and splash more silliness.
So there you have it. From eponyms, acronyms and suffices, there are a number of neat ways to make a research lab seem just that bit more exciting. But if you really want to make a lab or science facility appealing to the general public, then you know what to do.